Updated: May 20
At the end of 2020, we were all thinking the same thing: “Holy sh!t, we made it through!”
As the year 2021 comes to a close, it’s only natural to reflect on the last twelve months - ESPECIALLY as a business owner. Here are some things you can do to have an effective and productive end-of-year review.
RECOGNIZE AND IDENTIFY BOTH THE GOOD AND THE BAD
Here at Nymble, being balanced is something we strive for - the same concept applies to end-of-year reflection. What went well for the business as a whole? What went well for you, personally? What about your employees? In contrast, what didn’t go so well?
CHECK YOUR DATA
As much as we sometimes loathe the monotony of data, it serves a purpose! Knowing how many visitors (both returning and new) visited your site, what your average order value is, conversion percentage, etc. will help you set the right goals for the upcoming year.
REVISIT YOUR BRAND IMAGE AND CULTURE
It’s important to establish a culture and values for any company, but it’s essential when you have a small business. What’s your mission? Are your employees committed to it? Take this time of year to adjust (or establish for the first time) your mission, values, and vision for 2022.
MAKE TIME FOR PLAY
No one wants to hustle all year with no reward or recognition! Make sure to compensate yourself and your employees for a job well done. This doesn’t have to be spendy; a heartfelt note, gift card, or potluck get together will show them you care. Or, if it’s just you, show yourself some love by getting a massage, eating at your favorite restaurant, or doing something else you love.
Owning a business is not a cut and paste situation - what works for one may not work for others. Take this time to celebrate your uniqueness and plan on how to capitalize on it during the next year! And always remember to stay BOLD, BALANCED, and BADASS 🖤