Frequently Asked Questions

What is social media marketing?

Social media marketing is carefully curated marketing using social apps like Facebook, Tiktok, Twitter, and especially Instagram. Because most people don’t google a business to find reviews or photo’s anymore - your company will never be seen if you don’t have a well curated Instagram account. These are apps you can include all of the info that would end up on Yelp: reviews, photos, address, information about the owners, information about the customers or area, etc. You will be missing out on a very large portion of potential customers without this!

Why is social media important?

Chances are your audience is active on one or more of the major social networks where billions of people spend time daily. Brands that understand the power of social media marketing and commit resources to it can boost awareness, drive traffic, interact with customers, drive sales, build loyalty, and win advocates.

Which social media platforms should I use?

This is different for every type of business, and chances are you may be wasting your time if you’re trying to interact on every single one. That’s why we are here to figure out which one’s best suited for you and your company.

Will social media marketing work for my company?

At Nymble, there isn’t a single field of business that we can’t market through social media. If you own a company, it will market well on social.

What is digital marketing?

Digital marketing involves marketing to people using Internet-connected electronic devices, namely computers, smartphones and tablets. Digital marketing focuses on channels such as search engines, social media, email, websites and apps to connect with prospects and customers.

What does a digital marketer do?

Digital marketing has evolved to the point where an immense array of specialists consult with brands to develop effective strategies or implement programs. If you’re new to digital marketing, or lack experience or resources, you should consider engaging an experienced and versatile digital marketing consultant

Would my business benefit from digital marketing?

Definitely. Though companies in many business categories continue to approach digital marketing with skepticism, avoiding digital marketing denies your business access to the media the majority of consumers turn to first and at all hours of the day.
And in the age of covid-19, there is almost no other way to market yourself or your business. Depending on your target audience, it is likely that the only place they will find out about or search for your business is online. People spend most of their time on their phones.

What do I need to know about mobile?

Mobile phones are the most used technology in the world. Most of your ideal customers spend the majority of their media time—and hours—using a smartphone. Mobile marketing focuses on mobile strategies like messaging, mobile applications, and mobile websites. A brand that ignores mobile marketing is doomed. DOOMED.

What is the Nymble client onboarding process?

Content marketing is the creation and distribution of educational and/or entertaining information assets for the purpose of generating brand awareness, traffic, leads and sales. Marketing content is generally free and does not explicitly promote your brand as an ad would.

What is involved in creating a content marketing strategy?

We at Nymble work closely with you, to artfully curate a plan to best market your business online. We will help you figure out your ideal customer, your goals and dreams for your business, and how we are going to get there. We will map out exactly how we’re going to make it happen, and execute with grace.

What is interactive content?

Interactive content calls for action (interaction) from the prospect beyond reading, listening or watching. In return, participants receive real-time, personalize results they care about. Activities such as answering questions, guides followers to specific results that address their problems and challenges.

On social media this looks like asking your followers questions to involve them, to turn the marketing into a conversation versus a one way megaphone.

What is personal marketing?

Personal branding is the process of using online and offline tactics to market yourself individually as a professional. Digital media has helped create an emphasis on personal branding for all types of hiring and purchase decisions.
This includes you if you: are self employed, are looking for work, are an influencer, are an artist, are an advocate - the list goes on.

Is email marketing still effective?

Email is stronger than ever. It’s more popular than any social media. It’s more private. More personal. More reliable. Most people rely on email and check their inbox multiple times each day. If you want to communicate directly with people who actually grant you permission to market to them, email marketing is essential.
However there are more modern and tasteful ways of sending marketing emails that don’t feel like spam, consider a newsletter containing promotions.

Do we need video?

The reason marketers love video so much is online consumers love it. More than a billion hours of video are consumed on YouTube each day. Video is a flexible and engaging content format. It’s easy to share across multiple platforms. Smartphones and digital editing have made it far easier to create video, so the potential for a high ROI is great.
Social media platforms love when you post video content and will reward you for doing so. Let us handle that part ; )

What is SEO?

Search engine optimization (SEO) is the process of using onsite and offsite tactics to help get content presented by a search engine. Done well, the practice increases the quantity and quality of your traffic.

Why is SEO important?

The majority of web traffic is generated by search and those that come by way of search have a greater degree of commercial intent than most other channels.

What is local SEO?

Local SEO is the process of optimizing your online properties to generate traffic from location-based searches. It helps businesses promote products and services to local customers when they need them.

What is the Nymble client onboarding process?

At Nymble, we work very closely with you to pinpoint your struggles in your business. We are here to help you grow and optimize your possibilities!

Once we decide on the package or service that would benefit you most, we sit down and create a content strategy so all of us can understand the direction of your business and really see the potential. From there, we take over while you sit back and watch the resuts roll in.

How long does it take to see results?

Paid ads should create some results immediately. On the other hand, programs such as content marketing, email list building, and search engine optimization require persistence and patience. You might see some results in a matter of months; however, it’s likely to be six months to a year before you realize some of your traffic and conversion objectives.

We hope to bring you results like reach and interaction through digital marketing as quickly as possible.